The Science of Landing Pages

Want to know why certain landing pages convert better than others?

Landing pages no longer fall on a marketer's "nice to have" list. They have become an important and necessary part of the digital marketing mix. By increasing SEO and seamlessly collecting lead information for sales, the more well designed landing pages a company can create, the better.

Have you noticed in the last few years that more and more landing pages and websites tend to follow a similar design and format? Have you wondered why that is? It wasn't accidental. There is a science behind user design.

Through careful testing and analysis, best practices have been established and we will share many of these rules and insights in this Webinar Recording.

YOU'LL LEARN:

  • The formula behind the best landing page designs
  • How to test and optimize for increased conversions
  • Tools to help you build and analyze the best landing pages

authors

Richard Fallah Founder and Product Development at Vbout.com

Audrey Dotson Marketing Director at Vbout.com

George Fallah Content Marketing Strategist at Vbout.com

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